About Brand Momentum

We are a nationally integrated Sales, Marketing and Retail agency with headquarters in Toronto and Montreal. Brand Momentum delivers authentic and enduring human connections. Rooted in Goodness: the company is a three-time winner of Canada’s top 100 Best Workplace® and one of Canada’s top 500 fastest growing companies.

About Our Culture

Goodness is at the heart of everything we do. BMI is an enduring market leader in quality and innovation where employee and client aspirations are realized in a fun culture.  We deliver on our promises to our clients and people; we will do it with a passionate and innovative approach providing flexibility and value … ALWAYS! We are all about integrity, respect, empowerment, commitment, fun, flexibility while being fiscally responsible.

About the Position

Brand Momentum is presenting an exciting opportunity to work at the 106th Grey Cup in Edmonton, Alberta. Our awesome client Twisted Tea is an official sponsor and will have a super cool brand experience at the Nissan Street Festival and Commonwealth Stadium. The brand is super fun and our footprint will be super fun!

Hint – there will be a mechanical bull…well more of a mechanical Twisted Tea can…and consumers will need to compete against each other for lots of awesome prizes!

  • We are hiring for Leadership positions – (1) Team Leader and (1) Production Lead – specific availability needs to be met in order to be a candidate.
  • We are hiring Brand Ambassadors – you must be available for at least 75% of the shifts below in order to be a potential candidate.


  • Contract from November 19 – 26, 2018
  • Brand Ambassadors will be responsible for hosting the brand experience and bringing to life the fun Twisted Tea personality
  • Shifts are anywhere from 6-8 hours long and will be outdoors – you will be supplied with a winter outfit to accommodate the seasonal weather
  • Main responsibilities will include hosting the footprint, delivering key messages, creating brand awareness, interacting with consumers, collect registrations for the competition, handing out giveaways, and footprint maintenance (which is inclusive of minimal set up / tear down daily, inventory management, and reporting)

Location: Common Wealth Stadium

Training: Location TBD ( Nov 20th 1-4 pm)


Monday, November 19, 2018 10:00 am-6:00 pm

Tuesday, November 20, 2018 3:00 pm- 6:00 pm

Wednesday, November 21, 2018 4:00 pm to 10:00 pm

Thursday, November 22, 2018 10:00 am-5:00 pm & 5:00 pm-10:00 pm

Friday, November 23, 2018 10:00 am-5:00 pm & 5:00 pm -10:00 pm

Saturday, November 24, 2018 10:00 am -5:00 pm & 5:00 pm -12:00 am

Sunday, November 25, 2018 7:00 am - 4:00 pm & 6:00 pm - 9:00 pm

Monday, November 26, 2018 9:00 am - 5:00 pm


· $22 / hr – Brand Ambassadors + Production Crew

· $25 / hr – Team Leads + Production Leads


  • ProServe Certification
  • Must be outgoing, friendly, and excited to represent Twisted Tea at 106th Grey Cup
  • Comfortable lifting up to 50 lbs
  • Ability to stand for long periods and comfortable working outdoors during the winter
  • Must be available for at least 75% of the shifts above
  • Must be able to get to / from work on your own – car is not mandatory
  • Previous experience in Marketing / Promotional Work / Serving / Bartending preferred